Tag: COVID 19

Purchasing behaviour is changing and many consumers are now going online to make everyday purchases. Previously, many people had never considered buying a vehicle online, but an increasing number of potential buyers are visiting virtual showrooms and taking the plunge. Having a site that meets buyers' expectations has become essential for your business. But what …

Continue reading "4 Key Factors that Influence Your Web Visitors’ Purchasing Decisions"

Lockdowns are currently being lifted throughout the country. Of course, the first thing to do when reopening your dealership is to comply with the health rules issued by public health. And then? What strategies should you put in place to ensure that your reopening is as profitable as can be? Read on for advice by …

Continue reading "5 Tips to Reopen your Dealership Effectively"

While dealerships across the country are finally reopening after being closed for months, we continue to bring you the latest industry trends since the start of the pandemic.  What’s more, listen to our President discuss strategies and best practices to put into place in order to respond to the changes in consumer behaviours and expectations …

Continue reading "Strategies and Best Practices for a Successful Reopening – video"

It is true that, as a society, we are not yet at the end of our challenges with this crisis that is affecting the whole planet. Governments are trying to put in place plans to allow economies to recover and citizens to live a semblance of normal life. It is unknown what will happen in …

Continue reading "Spring Is Here for Canadian Dealerships"

How are car buyers reacting to the COVID-19 crisis? Are they really turning to technology to make purchases? Read on to find out about some very encouraging statistics. Purchase Intentions Remain Steady There is some good news for dealers! The majority (52%) of potential Canadian auto buyers who planned to buy a new car prior …

Continue reading "COVID-19: Are auto buyers turning to new technologies?"