360.Agency • Fidelitix and Reatinos at Your Consumers’ Service!

Big Data + Connected Devices
= A New In-Store Shopping Experience

360.Agency, through its subsidiary Fidelitix, has just acquired the Montreal start-up Reatinos, to offer consumers a new in-store shopping experience that is personalized, immersive and fun.

Big Data + Connected Devices = A New In-Store Shopping Experience

360.Agency, through its subsidiary Fidelitix, has just acquired the Montreal start-up Reatinos, to offer consumers a new in-store shopping experience that is personalized, immersive and fun.

OBJECTIVES AND ADVANTAGES

INCREASE YOUR SALES

Improve sales by efficiently using consumer data.

BETTER SERVICE

Customize and improve customer service.

COMPETITIVE ADVANTAGE

Advanced technology for a better understanding of customer needs.

OBJECTIVES AND ADVANTAGES

INCREASE YOUR SALES

Improve sales by efficiently using consumer data.

BETTER SERVICE

Customize and improve customer service.

COMPETITIVE ADVANTAGE

Advanced technology for a better understanding of customer needs.

Offer Your Customer the Feeling of Being Truly Privileged!

What if you could know the needs of your customers as soon as they stepped through the doors of your dealership? What is their old vehicle? What type of vehicle are they looking for now? What is their income or budget? What other dealerships have they visited?

Recognize and welcome clients by name when they enter the dealership;

Know about their last test drive and their impressions;

Being aware that the gentleman is more interested in his family’s safety while driving than the car’s engine, or that the lady prefers knowing that the vehicle can accommodate all her children’s sporting equipment;

Provide immediate answers to client questions in the form of fun, educational, or informative animations by simply pointing their phone at a poster, sticker, or part of the vehicle;

Offer clients discounts on products of interest, adapted to their buying cycle, directly on their mobile
devices.

Ask for more information

Offer Your Customer the Feeling of Being Truly Privileged!

Recognize and welcome clients by name when they enter the dealership;

Know about their last test drive and their impressions;

Provide immediate answers to client questions in the form of fun, educational, or informative animations by simply pointing their phone at a poster, sticker, or part of the vehicle;

Offer clients discounts on products of interest, adapted to their buying cycle, directly on their mobile devices.

Ask for more information

"This collaboration will make it possible to know more about future buyers and deliver targeted sales pitches based on their profile, tastes and interests. Dealers will broaden their ways of engaging with their customers throughout their purchase cycle or life of a vehicle.”

Louis-Yves Cloutier, President & Co-Founder of 360.Agency

“We are convinced that these connected devices will be an integral part of our lives in the near future and that user interactions will occur naturally and transparently.”

Patrick Tapp, President & Partner of Fidelitix

This collaboration will make it possible to know more about future buyers and deliver targeted sales pitches based on their profile, tastes and interests. Dealers will broaden their ways of engaging with their customers throughout their purchase cycle or life of a vehicle.
Louis-Yves Cloutier, President & Co-Founder of 360.Agency

We are convinced that these connected devices will be an integral part of our lives in the near future and that user interactions will occur naturally and transparently.
Patrick Tapp, President & Partner of Fidelitix

Our mission: to engage consumers through a customized and innovating service

By merging the technology of connected devices, augmented reality and customer consumption habits, Fidelitix and Reatinos proposes removing grievances often associated with generalized service and instead offering quality, personalized and pleasant customer service. This union will engage consumers by using mobility and measuring impact both online and in-store.

Most of the industry’s top players are already using the technology of connected devices to interact with their audience. The retail industry is in its infancy but:

In the United States, Amazon recently launched the first physical store that is entirely self-serve, without cashiers;

Disney amusement parks offer their visitors connected bracelets that act as hotel keys, credit cards, and more to offer a personalized experience and anticipate visitor needs;

And Samsung has announced that by 2020, all its home appliances will be connected to the internet.

Our mission: to engage consumers through a customized and innovating service

Most of the industry’s top players are already using the technology of connected devices to interact with their audience. The retail industry is in its infancy but:

In the United States, Amazon recently launched the first physical store that is entirely self-serve, without cashiers;

Disney amusement parks offer their visitors connected bracelets that act as hotel keys, credit cards, and more to offer a personalized experience and anticipate visitor needs;

Samsung has announced that by 2020, all its home appliances will be connected to the internet.

The data collected by Fidelitix during its analysis of consumer behavior on the web will be linked to the platform developed by Reatinos, which allows for the management of a connected device's activity.

By merging technologies, the two companies are opening the door to a multitude of opportunities for personalized and innovative customer service.

About Fidelitix

Fidelitix, a subsidiary of 360.Agency, is an agency specialized in programmatic advertising, based in Montreal, that helps clients increase online and in-store sales. Their marketing experts, advanced technology and algorithms help reach a target audience online at the place, at the right time, with the right message.

More information

About Reatinos

Reatinos is a technology company specializing in creating interactions between humans and their physical and virtual environments with connected devices and the ability to communicate with other products, computer services and internet services.

More information