{"id":24084,"date":"2020-10-05T13:03:04","date_gmt":"2020-10-05T17:03:04","guid":{"rendered":"https:\/\/360.agency\/blog\/stop-aux-idees-recues-sur-la-vente-de-vehicules-en-ligne\/"},"modified":"2020-10-05T14:13:15","modified_gmt":"2020-10-05T18:13:15","slug":"no-more-common-beliefs-about-online-vehicle-sales","status":"publish","type":"post","link":"https:\/\/360.agency\/en\/blog\/no-more-common-beliefs-about-online-vehicle-sales\/","title":{"rendered":"No more common beliefs about online vehicle sales!"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row equal_height=&#8221;yes&#8221;][vc_column][vc_row_inner][vc_column_inner][vc_empty_space height=&#8221;30px&#8221;][vc_column_text]<span style=\"font-weight: 400; font-family: Roboto;\">Whether selling groceries, clothing, or medications, the closure of \u201cnon-essential\u201d businesses during the COVID-19 crisis has prompted many retailers to turn to e-commerce. More than ever, everyday items are being sold online in just a few clicks, even locally. What about cars?<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">Society is changing every day and as new dealers equip themselves to <a href=\"https:\/\/360.agency\/en\/showroom-v2-360-new-page-en\/\"><span style=\"color: #e14940;\">sell vehicles 100% online,<\/span><\/a> increasingly connected consumers are happily opting for an online shopping experience. But many misconceptions still tend to discourage more cautious consumers. Let&#8217;s set the record straight!<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601661132813{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243; css=&#8221;.vc_custom_1601050130931{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1601050162696{margin-right: 5px !important;margin-bottom: 0px !important;padding-right: 5px !important;padding-bottom: 0px !important;}&#8221;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1601049347979{margin-top: 0px !important;padding-top: 0px !important;}&#8221;][vc_empty_space][vc_empty_space][vc_empty_space][vc_column_text]<span style=\"font-family: Roboto;\"><span style=\"font-size: 1rem;\">From February to May 2020, while retail sales fell dramatically,<\/span><b style=\"font-size: 1rem;\"> online sales more than doubled (+110.8 compared to last year!).<\/b><sup><b>1<\/b><\/sup><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">Selling vehicles online is obviously part of this increase. Consumers have acquired new behaviours.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">Don&#8217;t underestimate the capacity for people to adapt \u2014 Canadians are tremendously resilient!<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601661172728{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space][vc_empty_space][vc_empty_space][vc_column_text]<span style=\"font-size: 1rem; font-family: Roboto;\">Expert territory managers and installation coordinators (website, CRM 360, XMS 360, etc.) are at your service to help you succeed.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">They are there to lend an ear and support you before, during, and after updating your technologies to the unique and innovative solutions created by 360.Agency just for you. Each step is planned and controlled. You&#8217;ll never be alone.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-family: Roboto;\"><b>360.Agency is there <a href=\"https:\/\/360.agency\/en\/solutions-for-dealership\/business-consulting\/consulting-360-automotive-business-development\/\"><span style=\"color: #e14940;\">to support you<\/span><\/a>, from A to Z. Everything is going to be okay!<\/b><\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601661179176{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1548189145391{margin-right: 5px !important;padding-right: 5px !important;}&#8221;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space][vc_empty_space][vc_empty_space][vc_column_text]<span style=\"font-family: Roboto;\"><span style=\"font-weight: 400;\">About 40% of Canadian consumers are Millennials, an ultra-connected and mobile generation. They are very influenced by customer reviews of models and dealers and are generally impatient. They are used to conducting transactions at a fast pace, which makes them want to buy their car online quickly, simply and without having to travel. <\/span><sup><span style=\"font-weight: 400;\">2<\/span><\/sup><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-family: Roboto;\">Millennials are the perfect target for online vehicle sales, but with the recent health situation, <\/span><strong><span style=\"font-family: Roboto;\">all age groups have started to shop online, often supported by millennials who give them confidence in the technology.<\/span> <\/strong><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601661185843{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space][vc_empty_space][vc_empty_space][vc_column_text]<span style=\"font-size: 1rem;\">The impressive amount of data available to users on the internet makes it the #1 source of information for vehicle buyers. But dealership visits are not far behind and hold 2nd place, well ahead of recommendations from family and friends or on TV.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And even when they search for information online, dealer websites and apps remain their 2<\/span><span style=\"font-weight: 400;\">nd<\/span><span style=\"font-weight: 400;\"> source, just behind Google Search and well ahead of YouTube or manufacturer websites.<\/span><span style=\"font-weight: 400;\"><sup>2<\/sup><\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601661195195{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1548189145391{margin-right: 5px !important;padding-right: 5px !important;}&#8221;][vc_single_image image=&#8221;24093&#8243; img_size=&#8221;large&#8221; onclick=&#8221;custom_link&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_empty_space][vc_empty_space][vc_empty_space][vc_empty_space][vc_column_text]<span style=\"font-weight: 400;\">Although many appreciate the advice and service received from the professionals that you are, <strong>62% of buyers today prefer to spend time researching vehicles online rather than talking to a dealer. <\/strong><\/span><strong style=\"font-size: 1rem;\"><sup>3<\/sup><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">40% of buyers would even be ready to call on a third party to avoid going to dealerships<\/span><sup><span style=\"font-weight: 400;\">2<\/span><\/sup><span style=\"font-weight: 400;\"> and<strong> 18% of drivers buy vehicles without even setting foot in a dealership.<\/strong><\/span><strong><sup>4\u00a0<\/sup><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Our solutions, compatible with <a href=\"https:\/\/360.agency\/en\/solutions-for-dealership\/web-and-mobile-solutions-for-car-dealers\/selling-vehicles-online\/\"><span style=\"color: #e14940;\">SHOWROOM 360-V2<\/span><\/a>, our 100% online sales platform, takes consumers through every step of the purchasing process that usually takes place at the dealership directly on your website.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><strong>This perfectly meets the expectations of connected buyers who want more autonomy in their transactions. <\/strong>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row equal_height=&#8221;yes&#8221;][vc_column offset=&#8221;vc_hidden-lg vc_hidden-md&#8221;][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243; css=&#8221;.vc_custom_1601050130931{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1601050162696{margin-right: 5px !important;margin-bottom: 0px !important;padding-right: 5px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601051177193{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_raw_html css=&#8221;.vc_custom_1601670133164{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;]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[\/vc_raw_html][vc_column_text css=&#8221;.vc_custom_1601666898711{margin-top: 0px !important;padding-top: 0px !important;}&#8221;]<span style=\"font-family: Roboto;\"><span style=\"font-weight: 400;\">From February to May 2020, while retail sales fell dramatically,<\/span><b> online sales more than doubled (+110.8 compared to last year!)<\/b><sup><b>1<\/b><\/sup><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">Selling vehicles online is obviously part of this increase. Consumers have acquired new behaviours.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><span style=\"font-family: Roboto;\">Don&#8217;t underestimate the capacity for people to adapt \u2014 Canadians are tremendously resilient!<\/span> <\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner][vc_empty_space][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601051177193{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_raw_html css=&#8221;.vc_custom_1601669498510{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;]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[\/vc_raw_html][vc_column_text css=&#8221;.vc_custom_1601666998978{margin-top: 0px !important;padding-top: 0px !important;}&#8221;]<span style=\"font-weight: 400; font-family: Roboto;\">Expert territory managers and installation coordinators (website, CRM 360, XMS 360, etc.) are at your service to help you succeed.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: Roboto;\">They are there to lend an ear and support you before, during, and after updating your technologies to the unique and innovative solutions created by 360.Agency just for you. Each step is planned and controlled. You&#8217;ll never be alone.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-family: Roboto;\"><b>360.Agency is there <span style=\"color: #e14940;\">to support you<\/span>, from A to Z. Everything is going to be okay!<\/b><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner css=&#8221;.vc_custom_1548189145391{margin-right: 5px !important;padding-right: 5px !important;}&#8221;][vc_empty_space][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601051177193{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_raw_html css=&#8221;.vc_custom_1601670013969{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;]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[\/vc_raw_html][vc_column_text css=&#8221;.vc_custom_1601670837553{margin-top: 0px !important;padding-top: 0px !important;}&#8221;]<span style=\"font-weight: 400;\">About 40% of Canadian consumers are Millennials, an ultra-connected and mobile generation. They are very influenced by customer reviews of models and dealers and are generally impatient. They are used to conducting transactions at a fast pace, which makes them want to buy their car online quickly, simply and without having to travel. <\/span><sup>2<\/sup><\/p>\n<p><span style=\"font-weight: 400;\">Millennials are the perfect target for online vehicle sales, but with the recent health situation, <strong>all age groups have started to shop online, often supported by millennials who give them confidence in the technology.<\/strong><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner][vc_empty_space][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601051177193{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_raw_html css=&#8221;.vc_custom_1601669552464{margin-bottom: 0px !important;padding-bottom: 0px !important;}&#8221;]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[\/vc_raw_html][vc_column_text css=&#8221;.vc_custom_1601667155779{margin-top: 0px !important;padding-top: 0px !important;}&#8221;]<span style=\"font-size: 1rem; font-family: Roboto;\">The impressive amount of data available to users on the internet makes it the #1 source of information for vehicle buyers. But dealership visits are not far behind and hold 2nd place, well ahead of recommendations from family and friends or on TV.\u00a0<\/span><\/p>\n<p><span style=\"font-family: Roboto;\"><span style=\"font-weight: 400;\">And even when they search for information online, dealer websites and apps remain their 2<\/span><span style=\"font-weight: 400;\">nd<\/span><span style=\"font-weight: 400;\"> source, just behind Google Search and well ahead of YouTube or manufacturer websites.<\/span><sup><span style=\"font-weight: 400;\">2<\/span><\/sup><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; gap=&#8221;15&#8243;][vc_column_inner css=&#8221;.vc_custom_1548189145391{margin-right: 5px !important;padding-right: 5px !important;}&#8221;][vc_empty_space][vc_empty_space][vc_separator color=&#8221;custom&#8221; border_width=&#8221;3&#8243; el_width=&#8221;10&#8243; accent_color=&#8221;#e14940&#8243; css=&#8221;.vc_custom_1601051177193{margin-top: 0px !important;margin-bottom: 15px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_single_image image=&#8221;24093&#8243; img_size=&#8221;large&#8221; onclick=&#8221;custom_link&#8221;][vc_column_text]<span style=\"font-weight: 400;\">Although many appreciate the advice and service received from the professionals that you are, <strong>62% of buyers today prefer to spend time researching vehicles online rather than talking to a dealer. <\/strong><\/span><strong style=\"font-size: 1rem;\"><sup>3<\/sup><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">40% of buyers would even be ready to call on a third party to avoid going to dealerships<\/span><sup><span style=\"font-weight: 400;\">2<\/span><\/sup><span style=\"font-weight: 400;\"> and <strong>18% of drivers buy vehicles without even setting foot in a dealership.<\/strong><\/span><strong><sup>4\u00a0<\/sup><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Our solutions, compatible with <a href=\"https:\/\/360.agency\/en\/solutions-for-dealership\/web-and-mobile-solutions-for-car-dealers\/selling-vehicles-online\/\"><span style=\"color: #e14940;\">SHOWROOM-V2 360<\/span><\/a>, our 100% online sales platform, takes consumers through every step of the purchasing process that usually takes place at the dealership directly on your website.\u00a0\u00a0\u00a0<\/span><\/p>\n<p><strong>This perfectly meets the expectations of connected buyers who want more autonomy in their transactions.<\/strong>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column css=&#8221;.vc_custom_1546280528516{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;background-color: #f6f6f6 !important;}&#8221; offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_row_inner][vc_column_inner css=&#8221;.vc_custom_1542653500497{margin-top: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Welcome to the 21st century! No more falsely held common beliefs: today, cars are bought and sold online from A to Z, simply and securely. You too can take the plunge and join your most connected buyers. Never miss out on a sale again!&#8221; font_container=&#8221;tag:div|font_size:20px|text_align:center|color:%234a4a4a|line_height:24px&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;title_secondary&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_btn title=&#8221;Request a demo&#8221; style=&#8221;classic&#8221; shape=&#8221;square&#8221; color=&#8221;juicy-pink&#8221; align=&#8221;center&#8221; link=&#8221;url:https%3A%2F%2F360.agency%2Fen%2Fcontactus%2F|title:Contact%20Us&#8221; el_class=&#8221;button_primary&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column css=&#8221;.vc_custom_1546280523590{padding-top: 10px !important;padding-right: 10px !important;padding-bottom: 10px !important;padding-left: 10px !important;background-color: #f6f6f6 !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md&#8221;][vc_row_inner][vc_column_inner css=&#8221;.vc_custom_1542653500497{margin-top: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Welcome to the 21st century! No more falsely held common beliefs: today, cars are bought and sold online from A to Z, simply and securely. You too can take the plunge and join your most connected buyers. Never miss out on a sale again!&#8221; font_container=&#8221;tag:div|font_size:20px|text_align:center|color:%234a4a4a|line_height:24px&#8221; google_fonts=&#8221;font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;title_secondary&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_btn title=&#8221;Request a demo&#8221; style=&#8221;classic&#8221; shape=&#8221;square&#8221; color=&#8221;juicy-pink&#8221; align=&#8221;center&#8221; link=&#8221;url:https%3A%2F%2F360.agency%2Fen%2Fcontactus%2F|title:Contact%20Us&#8221; el_class=&#8221;button_primary&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_hidden-lg vc_hidden-md&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_column_text]<span style=\"font-size: 6pt; font-family: Roboto;\"><sup><span style=\"font-weight: 400;\">1 <\/span><\/sup><a href=\"https:\/\/www150.statcan.gc.ca\/n1\/pub\/45-28-0001\/2020001\/article\/00064-fra.htm\"><span style=\"font-weight: 400;\">https:\/\/www150.statcan.gc.ca\/n1\/pub\/45-28-0001\/2020001\/article\/00064-fra.htm<\/span><\/a><br \/>\n<span style=\"font-weight: 400;\"><sup>2<\/sup> <\/span><span style=\"font-weight: 400;\">Google think auto 2019<br \/>\n<\/span><sup>3<\/sup> <a href=\"https:\/\/oppmax.com\/blog\/digital-marketing-stats-every-auto-dealer-know\/\">https:\/\/oppmax.com\/blog\/digital-marketing-stats-every-auto-dealer-know\/<\/a><\/span><br \/>\n<span style=\"font-size: 6pt; font-family: Roboto;\"><sup>4<\/sup><a href=\"https:\/\/www.datacar.com\/digital-reinvente-parcours-dachat-automobile\/\"> https:\/\/www.datacar.com\/digital-reinvente-parcours-dachat-automobile\/<\/a><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_empty_space height=&#8221;15px&#8221;][vc_column_text]<span style=\"font-size: 8pt;\"><span style=\"font-family: Roboto;\"><sup><span style=\"font-weight: 400;\">1 <\/span><\/sup><a href=\"https:\/\/www150.statcan.gc.ca\/n1\/pub\/45-28-0001\/2020001\/article\/00064-fra.htm\"><span style=\"font-weight: 400;\">https:\/\/www150.statcan.gc.ca\/n1\/pub\/45-28-0001\/2020001\/article\/00064-fra.htm<\/span><\/a><br \/>\n<\/span><span style=\"font-family: Roboto;\"><span style=\"font-weight: 400;\"><sup>2<\/sup> <\/span><span style=\"font-weight: 400;\">Google think auto 2019<br \/>\n<\/span><\/span><span style=\"font-family: Roboto;\"><sup>3<\/sup> <\/span><a style=\"font-family: Roboto;\" href=\"https:\/\/oppmax.com\/blog\/digital-marketing-stats-every-auto-dealer-know\/\">https:\/\/oppmax.com\/blog\/digital-marketing-stats-every-auto-dealer-know\/<\/a><\/span><br \/>\n<span style=\"font-size: 8pt;\"><sup style=\"font-family: Roboto;\">4<\/sup><a style=\"font-family: Roboto;\" href=\"https:\/\/www.datacar.com\/digital-reinvente-parcours-dachat-automobile\/\"> https:\/\/www.datacar.com\/digital-reinvente-parcours-dachat-automobile\/<\/a><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner][vc_empty_space height=&#8221;80px&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>[vc_row equal_height=&#8221;yes&#8221;][vc_column][vc_row_inner][vc_column_inner][vc_empty_space height=&#8221;30px&#8221;][vc_column_text]Whether selling groceries, clothing, or medications, the closure of \u201cnon-essential\u201d businesses during the COVID-19 crisis has prompted many retailers to turn to e-commerce. More than ever, everyday items are being sold online in just a few clicks, even locally. What about cars? Society is changing every day and as new dealers equip themselves &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/360.agency\/en\/blog\/no-more-common-beliefs-about-online-vehicle-sales\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;No more common beliefs about online vehicle sales!&#8221;<\/span><\/a><\/p>\n<p><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":26,"featured_media":24088,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[238,254],"tags":[],"class_list":["post-24084","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-360-experts","category-360-products"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>360.Agency &#8226; No more common beliefs about online vehicle sales!<\/title>\n<meta name=\"description\" content=\"Online vehicle sales are breaking records! But many misconceptions still tend to discourage more cautious consumers. Let&#039;s set the record straight!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/360.agency\/en\/blog\/no-more-common-beliefs-about-online-vehicle-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"360.Agency &#8226; No more common beliefs about online vehicle sales!\" \/>\n<meta property=\"og:description\" content=\"Online vehicle sales are breaking records! But many misconceptions still tend to discourage more cautious consumers. 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